Thursday, 8 July 2010

Super 8 trailer

I know this trailer for the JJ Abrams-directed and Steven Spielberg-produced Super 8 has been released for a couple of months now, but I'm posting it a) because it really cool, and b) I wanted to see how easy it was to post video on this site. (If you cannot see the video, assume that I'm finding it really hard...)

Isn't that just what you want a trailer to do? Reveal a little, tease a LOT. A perfect example of trailer-making.

What's known about the film is that JJ Abrams also wrote the screenplay, it will begin filming in the fall of 2010, it's reminiscent of Steven Spielberg's Amblin films of the 80s (although I'm detecting a Close Encounters of the Third Kind vibe) and it has a budget of $45-50 million. No doubt the veil of secrecy will lift just a bit once the filming begins, although JJ Abrams last top secret project, Cloverfield, managed to keep everything under wraps right up until release. Who knows if that will happen this time. (Part of me hopes it will).

The viral marketing campaign for Super 8 is in full swing and people have already discovered secrets within the trailer. A great site called Super 8 News is compiling a list of all the discoveries and it's worth visiting, if only to marvel at the detective abilities of the geek community.

No comments:

Post a Comment